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Highway

For Real Estate Agents

Powerful marketing tools and post-close communications — all for free.

Highway builds relationships between agents and LOs through premium products that save agents time, deliver engaging social media content and automate client contact.

See how Highway worksGet a free ListReports account
A real estate agent going through a clipboard with a couple, surrounded by ListReports pieces: a new $1,500,000 Culver City listing, a “5 questions to ask before falling in love with a house” social post, and a note showing $351,120 in home equity.

Get marketing fast on Highway.

  1. 01MarketCreate amazing content
  2. 02ListMarket your listings
  3. 03RetainStay top of mind

One platform. Every stage of the relationship.

Highway brings everything together so you can build relationships that last and a business that grows.

01Market

Always have amazing content to post.

With daily Shareable content, a library of over 2,500 images, and beautiful listing and market data infographics, ListReports ensures you’ll excel on social media.

  • Daily Shareables
  • Shareables Library
  • ListPacks
  • Housing Graphs to Go
The ListReports Shareables library behind three callouts — captions included, multiple sizes for social, a 2,500+ image library — beside a finished “Payment Shock” shareable posted by Alison Agent, with its caption and reactions.

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ListReports

02List

Full marketing kits within an hour of your listing hitting the MLS.

ListReports gives you everything you need to market your listing, from digital assets to physical handouts — all branded with your details and fully customizable.

  • 26-piece marketing kit
  • Open house flyers
  • Just Listed Shareables
  • Property website
A ListReports marketing kit spread around one listing: a “Text dreamhome” lead card, Just Listed and Open House flyers for a $1,750,000 home, a schools-in-your-area report, and the property website open on a laptop and two phones.

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ListReports

03Retain

Stay valuable long after closing.

Keep in touch with homeowners with Home Report — an automated, personalized monthly brief on their home’s value that was designed to generate outreach. Free for you if your paired LO on ListReports is subscribed to Home Report.

  • Emails they’ll want to open
  • Equity and property insights
  • Refi alerts and recent listings
  • Education and fun
A Home Report for 123 Sample St: a current home value estimate of $1,493,796, up 1.3% since last month, charted from $748,000 at purchase to an $1,871,788 forecast, beside contact cards for Leo Lender and Allison Agent.

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Home Report

ListReports

“I absolutely LOVE ListReports! Their marketing and real estate updates are amazing! I get so many compliments on my marketing.”

Carma MeXp Realty

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Frequently asked questions

Questions agents ask about Highway.

Is ListReports really free for agents?
Yes. Agents can create a free ListReports account with or without a loan originator, and access Shareable content and marketing kits. By pairing with a loan originator on ListReports, you automatically unlock additional tools like property websites, housing data and more.
Do I need a loan originator to use it?
You can open a free account and start posting shareable content on your own. Marketing kits are free either way. Pairing with a loan originator on ListReports unlocks the premium items in them, like a single property website — and Home Report too, if your LO subscribes to it.
How fast do marketing kits actually arrive?
Within an hour of your listing hitting the MLS. ListReports picks the listing up automatically and builds the 26-piece kit around it — Just Listed shareables, open house flyers, a property website and print handouts — branded with your details and ready to customize.
What is Home Report and what does it cost me?
It is an automated monthly email to your past clients with their home's estimated value, their available equity, nearby listings and neighborhood activity. It is written to be opened and to prompt a reply. It is free to you when the loan originator you are paired with on ListReports subscribes to Home Report.
What is Highway, and how does ListReports fit into it?
Highway is the platform behind several mortgage and real estate products, ListReports and Home Report among them. Agents generally only need those two. The rest of the Highway products, such as MBS Highway, are meant for loan originators.

Next step

Open a free account and post something today.

Set up ListReports in a few minutes, pair with your preferred loan originator, and let your next listing market itself.

Get a free ListReports accountSee everything agents get