EXCLUSIVE WEBINAR SERIES
SESSION 11
The 5 Laws of Marketing
Your Marketing is Being Ignored — And It’s Costing You More Than You Realize
Your emails aren’t getting responses. Realtors aren’t returning calls. You spend time creating marketing that doesn't generate results.
It's not because your marketing looks bad. It's because it's focused on the wrong person – you, your company, your rates – when borrowers and referral partners are thinking about one thing: solving their own problems.
In this exclusive webinar, Josh Mettle is going to show you how to cut through the noise by implementing the 5 Laws of Marketing – the principles that determine why clients and partners pay attention or tune you out.
What You’ll Learn:
It's not because your marketing looks bad. It's because it's focused on the wrong person – you, your company, your rates – when borrowers and referral partners are thinking about one thing: solving their own problems.
In this exclusive webinar, Josh Mettle is going to show you how to cut through the noise by implementing the 5 Laws of Marketing – the principles that determine why clients and partners pay attention or tune you out.
What You’ll Learn:
- How to enter the conversation already happening in your prospect's mind, so your message gets noticed.
- How to lead with the problems borrowers and referral partners actually care about, so they're more likely to respond.
- How to stand apart from the competition, even when you're not offering the lowest rate.
- How to make working with you feel simple, certain, and easy at every touchpoint.
Wednesday, October 28
3:00pm ET
60 minutes
Josh Mettle
Division President
Neo Home Loans
Dan Habib
CRO
Highway
Diana Bajramovic
VP, Market Insights
Highway
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